VISION
Establishing PTI as a standardized and reliable Financial Insurance Institution, providing safety protection, prosperity and sustainable development for employees, customers, partners and community.
MISSION
Protecting the community’s health and Serving for the goal of Prosperity. Providing access to comprehensive insurance solutions for all customers through an ecosystem of reliable and extremely simple insurance services.
BRAND PERSONALITY
We identify three key factors that shape our brand personality, namely:
Friendliness, closeness and liking, which are completely emotional and dictated by the heart, not the head.
Being driven by public opinion or crowd psychology
Being based on technical analysis (reasoning)
Honesty - Trustfulness – Sharingare the three most important qualities of a true friend: Treating you honestly and quietly for no personal benefit; Being faithful and courageous; Considering your difficulties as though they were his or her own, being willing to share your happy and sad moments and standing by your side when you become successful or get into trouble. Such a friend will have a long-term relationship with you - When we can do this, our brand will be deep seated in customers’ mind.